BWGTBLD is proud to present E.ON’s latest campaign, “It’s on us – to make new energy work,” featuring two-time Oscar winner Christoph Waltz as the star of the . Directed by Tom Speers and masterfully executed by our production team, this campaign sees Waltz challenge the energy status quo, pushing for urgent and effective solutions to the energy transition. He doesn’t shy away from asking the important questions, only to find out that at E.ON, they’re already on it: making new energy work.
Launched in Germany on April 22nd and soon to electrify screens across Europe, E.ON’s campaign boldly states the need for a sustainable energy shift. According to Julian Lennertz of E.ON Great Britain, the mission is clear: to turbocharge the shift to sustainable energy with a pragmatic, digital-first approach. With an upcoming surge of social media buzz, print, and dynamic out-of-home ads, the message is clear: It’s not just on Christoph Waltz—”It’s on all of us” to make new energy work.
Watch the full film here.