With #TogetherIAmStrong BWGTBLD produced Zalando’s first-ever remote campaign. It is a direct response to the current situation: it shines the light on the way social distancing and lockdowns impact our lives. Classes are held via lifestream, carpets become yoga mats and water bottles are turned into weights.
Directed by Stefanie Soho, the film takes us on a journey through the homes of the cast members, mixing illustrations, drone videos, stop motion videos, and intimate insights into the sporting life of our cast.
