Gordon von Steiner directs and captures “100% Pure Love” for Calvin Klein’s new global Pride campaign. Set to Crystal Waters’ iconic 1994 anthem “100% Pure Love,” the film features a heavy-hitting cast of music, acting, and dancing icons, namely Cara Delevingne, Jeremy Pope, Vinson Fraley, Mauro von der Kerkhoff, Stella Maxwell, Greta Hofer, Tinglei Liu, Monët Lauren, Charlie Knepper, Janick Heilijgers, and Diego Pasillas. Gordon von Steiner’s directing, combined with the impressive, dynamic, and unfiltered expressions of confidence by the cast, reflects the spirit of Pride and the strength of the LGBTQIA+ community. Produced by Peter Spark.

Watch the full film here.